Note: This content is fan-created and not affiliated with the producers or network of Shark Tank or the product itself.
What is Go Nutz?
Go Nutz is a patented, ball-shaped personal groomer designed to be more ergonomic and maneuverable than traditional razors, especially for sensitive areas. It comes with interchangeable attachments for different hair lengths.
Go Nutz's Shark Tank Pitch Recap
Landon McKinnis pitched Go Nutz, a personal groomer designed for all body areas, especially sensitive ones. He asked for $100,000 for 15% equity. He highlighted the product's patented, ergonomic design and the fact that he had already made sales, albeit after an initial viral moment that left him without enough inventory. While some sharks were concerned about the competitive landscape, Mark Cuban and Daymond John offered $120,000 for 30%, emphasizing their marketing expertise and connections, and proposing a broad market approach, including head shaving. Barbara Corcoran offered $100,000 for 20% but advised focusing solely on the private area market. Landon ultimately accepted Mark and Daymond's offer.
Who invested in Go Nutz?
Mark Cuban
Daymond JohnGo Nutz's Pitch Highlights
The founder, Landon McKinnis, has a background in architectural engineering.
Landon McKinnis claims to have been getting manicures since he was 15 or 16 years old.
Go Nutz is designed to be held like a ball, unlike traditional razors.
The founder sold out of his first 1,000 units after going viral.
The product has a unique, patented design.
The founder was inspired to create the product because he felt there was nothing on the market specifically designed for different body parts.
The founder compared Go Nutz to Manscaped, stating they launched less than 10 years ago and achieved tremendous success.
The founder has protected his intellectual property with both patents and trademarks.
The product is designed to be more ergonomic and easier to use than traditional razors.
The founder was praised for knowing his numbers well.
Two different philosophies were presented by the sharks during the pitch: one focused on the private area market, and the other on expanding to include head shaving.
The founder ultimately chose the sharks who proposed a broader market approach.
Go Nutz Shark Tank Update
- Appeared on Shark Tank Season 16, Episode 17.
- Secured a deal with Mark Cuban and Daymond John for $100,000 for 30% equity.
- Featured on the D-Talks podcast.
Key Milestones
2018 - Founded
Go Nutz founded.
2023 - Product Launch & Shark Tank
Launched product and appeared on Shark Tank.
March 2025 - Community Event
Participated in the Go Further Initiative Inc. Pickleball tournament.
