📷 Image by @SharkTankGlobal on YouTube
Note: This content is fan-created and not affiliated with the producers or network of Shark Tank or the product itself.
What is Ash & Anvil?
Ash & Anvil designs and sells clothes specifically tailored for shorter men, focusing on correct sleeve and body lengths, and overall better fit.
Ash & Anvil's Shark Tank Pitch Recap
Steven Mazur and Eric Huang pitched Ash & Anvil, a clothing company for shorter men. They sought $100,000 for 12.5% equity. The founders highlighted the difficulty shorter men face in finding well-fitting clothes. They demonstrated the difference between regular shirts and their tailored shirts. Mark Cuban offered $150,000 for 25%, which the founders initially hesitated to accept. Kevin O'Leary then offered $100,000 for 15%. The founders ultimately accepted Mark Cuban's offer.
Who invested in Ash & Anvil?
Mark CubanAsh & Anvil's Pitch Highlights
The company name, Ash & Anvil, is inspired by Detroit's motto and manufacturing legacy.
The founders sold out of inventory twice before appearing on Shark Tank.
One of the sharks, Daymond John, jokingly questioned his own height after learning about the product.
The founders initially struggled with how to brand their clothing line for shorter men, eventually settling on "shorter guy clothes" for its directness.
The founders tested prototypes by inviting shorter men to their apartment for beer and fittings.
Ash & Anvil Shark Tank Update
- Changed name from Ash & Anvil to Ash & Erie due to another company's concern.
- Expanded product line beyond shirts to include jeans, flannels, dress shirts, and potentially athletic apparel.
- Experienced 300% year-over-year growth since launch, exceeding $250,000 in sales in a 12-month period.
- Won a $50,000 award at the Quicken Loans Detroit Demo Day.
- Secured funding independently after the deal with Mark Cuban fell through.
- Generated over $1 million in revenue by 2018.
Key Milestones
2015 - Indiegogo Launch & Pre-orders
Launched on Indiegogo with casual button-down shirts, raising about $26,000 in pre-orders.
2017 - Shark Tank Appearance & Product Expansion
Appeared on Shark Tank and secured a deal with Mark Cuban (which later fell through). Expanded product line to include jeans.
2018 - Revenue Surpassed $1 Million
Surpassed $1 million in revenue.
